Cover Image: The Mummy Bloggers

The Mummy Bloggers

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Member Reviews

I thought this was super-fun. There is a lot of subtle humor here and great cultural critique.



Review copy provided by publisher.

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Perhaps because I am a blogger, I loved this book. I loved the diverse personalities of the three female bloggers. I laughed at their extreme desire to win a prestigious award, and the lengths they would go to to win it. I felt sad at the way they turned on one another, and the way the desire to win brought out the worst traits in each blogger.

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I requested this book thinking it would be mindless fluff but was pleasantly surprised! The novel centres around three different women who run parenting blogs. One who is envied by all and has a 'perfect' life and family, one who promotes green eating and living and a working mother. The book is a lot darker than expected as it shows all of the lies the women are telling in order to keep viewing figures on their blogs. In some places the book lost me a little and I felt that it dragged a bit but overall I found it a sharp and witty look at this outpouring of parenting blogs.

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Elle Campbell is a glossy, lycra-clad mum with washboard abs, a ten-year plan, and a secret past.

Abi Black has quit sugar, moved to the country and is homeschooling her kids.

Leisel Adams slogs away at her office job each day before rushing home, steeped in guilt, to spend precious moments with her kids before bedtime.

All three share a label that they simultaneously relish and loathe: mummy blogger. And when they are nominated for an award with a hefty cash prize, the scene is set for a brutal and often hilarious battle for hearts, minds-and clicks. As the awards night gets closer, their lies get bigger, their stunts get crazier - and some mistakes from the past become harder and harder to hide.
It was a pretty good book. NOT GREAT. It felt forced and pretty much over the top. Just did not find it was a hilariously funny book.

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I did not love this book. I was super excited about the concept as I am an avid reader of blogs, and love consuming content that way. However, I think this book shows the absolute worst of the snarky blogger stereotype. It may have been in an intentionally satirical way, but the characters are incredibly unlikeable and unrealistic. I think this story does the world of blogging a disservice.

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The following is scheduled to be posted on May 2, 2019 on my book review blog:

If you are a mother you know that you have existed twice over in this life. First, you had existed as the woman who you were. Maybe you were like me and loved to travel, go into the city and attend concerts and music festivals and paint. Or maybe you were like Elle who wrote a risque anonymous sex blog or Abi who was dedicated to all things organic or maybe you were more like Leisel who loved her career. These were the mummy bloggers before they existed again in this world.

As a woman, your existence changes when you have a baby. You go from the woman you were to the mother you become. These two identities are often completely different and it's a hard space to be in when you're figuring out how to balance at least some of who you were before you became someone's mom. For me, I lost the creative side of myself as I worried about making sure Logan had the crunchiest organic upbringing my husband and I could possibly provide. I never in my wildest dreams ever thought I would become that kind of mom, but I did. In The Mummy Bloggers, Elle gives up her secret life and looks towards her future with her washboard abs and ten-year plan. Abi gives up working, moves herself to the county where she becomes a keyboard-toting "Green Diva" crunchy mom blogger who is ready to go to war over any mommy discrimination that falls on her plate. While Leisel, is still working and trying to balance her career with her kids and her sense of pervading guilt for being a working mom.

These three women are writing their own stories and identities when by chance, their stories intertwine and the women meet. If you're a fan of Big Little Lies by Liane Moriarty, then you might enjoy this book, as well as the interconnectivity of the women and events, are reminiscent of that novel. As in Big Little Lies, The Mummy Bloggers must come together as women and do what needs to be done to ensure that justice is served at the conclusion of the novel. It is also a very modern-age book with the premise of mummy bloggers, the internet and social media and some of the writing follows internet speak which can be confusing at times if you're not up on your web-based lingo. While the characters get their endings, kind of, the last chapter is a bit rushed and as a reader, I was left wanting more than where Wainwright leaves us, but I overall did enjoy this book because it was a fresh take on not only motherhood but also mothers who use the internet and social media to make either a career or extra cash.

The novel can speak to a variety of women who are trying to find their way as mothers. Some parts will be shocking and other parts will have you nodding your head in agreeance or laughing out loud. An enjoyable wittily expletive-ridden read for anyone who is navigating this very blessed season, but also oh so crazy season in our lives.

The Mummy Bloggers by Holly Wainwright was originally published in 2017, but is scheduled to be re-released on June 3, 2019, from Legend Press with ISBN 9781789550542. This review corresponds to an advanced electronic galley that was supplied by the publisher in exchange for this review.

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Something new in writing! Fun plot, diverse characters! Three very different women all with the same “hobby turned career” but differing in their ultimate goal and motive! I love a book told from alternating perspectives, although at times this book could get a tad too descriptive! Kept me interested to the end, when “justice was served” so to speak! I would have easily given this book 4-5 stars if not for the very abrupt and somewhat “unfinished” final chapter of the book? Something felt incomplete and I was left with more questions that I liked! Overall, fun!

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If you love books set in the modern world of blogging and social media, you'll enjoy this book! I found the characters to be a little stereotypical, however I could identify social media influencers that were just like them so I think that Holly has probably based them on real life examples. If you enjoyed Just My Type by Hannah Doyle, you should love this!

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Three different mummy bloggers, all connected by chance. As we all know life isn’t what an online life shows. Each family has its own struggles.
I was shocked at what mummy did to try to win. Overall I enjoyed!

https://www.goodreads.com/book/show/35477921

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