Member Reviews
raka f, Librarian
written by account-based marketing experts. filled with brilliant data that shows that the best marketing practice for b2b is account based marketing.
TIYASHA G, Reviewer
As a B2B Marketeer I have read Bev's prior work and was excited to read this one. And rightly so. This book has everything. Be it theory, best practices and cases.
Absolutely recommend and looking forward to the next one by Bev.
Thank you Kogan Page and NetGalley for this e-arc in exchange of my unbiased review.
