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Member Reviews

A quick and compact read on the science and art of storytelling and how to use it for your business.
I learnt a few new tips, and it is generally a good summary of the more widely known tips.
Well-structured too.

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Storytelling is a time-honored way to pass on a message. It enables us to connect to one another, communicate complex ideas, and create a memorable impression. In "Mastering Business Storytelling," Taty Fittipaldi shows us how to use stories in a professional, workplace context, sharing examples that inspired, created change or otherwise motivated people to action. I especially like Fittipaldi’s focus on reframing old stories to create a more powerful message. her suggestions sound simple but effective, and would have an outsized impact on listeners.

Thanks to NetGalley and the publisher for the ARC.

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