The Greater the Risk is an interesting look into the life of a man named Avi Shaked. He made his fortune through an online casino and seems to put his money into action, rather than surround himself with lavish luxuries and try to make others jealous of what he has.

The idea of a billionaire is not all that complicated, but it is interesting in how so many mon-billionaires see these people's lives on Instagram and other media outlets and envy their wealth, but not their success. Mr. Shaked does not seem to flaunt his wealth, but is pragmatic in how he employs his money to achieve results and influence extremist politics.

Of course, not everyone can understand the hardwork it takes to amass a fortune, nor understand the initial want to have such success in the first place. For every fortunate singer who gets endorsement deals and luxurious business offerings, there is usually a far more rewarding story of a man like Mr. Shaked who had to claw their way to the top without having status as an artist to fall back on.

Many people do not realize how much money has to be spent by a businessman to make a profit. While I would hardly ever say I was wealthy, I did run a successful online reselling business for a couple of years. Much of the profits were eaten away by early reinvestments and constant sourcing for inventory and storage, shelves, and just everyday business expenses.

Wealthy people are constantly having to spend money, and while that sounds lavish, it can also get draining. I struggled having to think of where to put my own money as a sole proprietor; I can only imagine how much Mr. Shaked has had to invest in opportunities not only for himself, but through other people. Like Carnegie and Rockefeller, his heart is in the right place, and he seems to have a political heart that is centered around philanthropy.

His memoir is inspiring and down to Earth, humble in his retelling of his familial origins and very readable. I will admit I was drawn to his book because of the image on the cover. I assumed he was a journalist like Tom Brokaw at first, but was happily surprised to learn I was very wrong. Stories are powerful, and there is always something to be gleaned from our elders' own struggles. This memoir is a good read into a man who does not try to hide his success, but simply explains how he attained it.

I would recommend it.