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book cover for Anywhere, Anytime Art: Colored Pencil

Anywhere, Anytime Art: Colored Pencil

A playful guide to drawing with colored pencil on the go!

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Pub Date 1 May 2018 | Archive Date 7 Aug 2018


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Description

Anywhere, Anytime Art: Colored Pencil makes colored pencils approachable and accessible.

*Named One of the 54 Best Colored Pencil Drawing Books of All Time by BookAuthority*

The author’s contemporary art style takes a fresh approach to colored-pencil artwork, which can be dry and traditional-looking. Anywhere, Anytime Art: Colored Pencil presents colored-pencil drawing in a youthful way, focusing on urban and suburban scenes as well as subjects from daily life.
 
Learn basic drawing topics like tools, materials, drawing techniques, and color theory, and then dive into helpful tips, hacks, and techniques for creating art while out and about. Step-by-step projects covering a variety of subjects, from campers and cafes to cats and cityscapes, make drawing with colored pencils quick, easy, and fun for artists of all skill levels.
 
Learn to be spontaneous with your artwork, and expand your artistic horizons!
Anywhere, Anytime Art: Colored Pencil makes colored pencils approachable and accessible.

*Named One of the 54 Best Colored Pencil Drawing Books of All Time by BookAuthority*

The author’s...

Marketing Plan

Campaign Focus:
Beginning artists will learn all they need to know about drawing colored-pencil artwork. Topics include tools, materials, drawing techniques, and color theory as well as hacks and helpful tips for creating art on the go.
 
 Key Campaign Activity:

  • Leverage Cara’s online platforms including her website, her Etsy shop, Instagram, and Facebook.  Leverage her enewsletter. 
  • Multiple outlets will be interested –  Art and Craft Media, Magazines, Websites, DIY Media

 
Trade: Finished Advances  
 
Retail: Finished Advances 
 
Consumer:

  • Quarto Knows social media to follow and promote authors efforts
  • Giveaways at art blogs and websites
  • Pitch to art and craft magazines and websites for review, such as Artforum, Art in America, Artvoices, Cloth Paper Scissors, Colored Pencil Magazine, Drawing, Spreading Positive Creativity 
  • Pitch to freelance art writers 

Campaign Focus:
Beginning artists will learn all they need to know about drawing colored-pencil artwork. Topics include tools, materials, drawing techniques, and color theory as well as hacks and...


Available Editions

EDITION Other Format
ISBN 9781633224940
PRICE US$18.99 (USD)
PAGES 128

Average rating from 26 members


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