How To Build Brick Airplanes
Detailed LEGO Designs for Jets, Bombers, and Warbirds
by Peter Blackert
Pub Date
 |
Talking about this book? Be sure to tag it using #HowToBuildBrickAirplanes #NetGalley |
Description
How to Build Brick Airplanes puts the power of the world's most fearsome jets in your hands—learn how to build the SR-71, the P38 Lightning, the B2 bomber, and more, from LEGO bricks.
Grab some bricks, because it's time to get building! How to Build Brick Airplanes is loaded with clear, easy-to-follow designs for creating contemporary and classic jets, warbirds, bombers, and more using nothing more than bricks found in many common LEGO sets. More than just simple, generic recreations, the planes here are all scale models of their real-world counterparts.
How to Build Brick Airplanes opens with simpler designs, before working up to more detailed builds. This vivid, user-friendly, and fun title is sure to bring hours of joy and airborne wonder to LEGO fans across the globe, whether you're an aviation enthusiast, LEGO lover, or looking for a project to share with little ones of your own.
LEGO is the world's #1 toy company. The adults who grew up building LEGO City and Spaceports are now passing their old sets on to their children—and a new generation of LEGO builders has emerged, along with a rabid online community and celebrated custom builders.
Grab some bricks, because it's time to get building! How to Build Brick Airplanes is loaded with clear, easy-to-follow designs for creating contemporary and classic jets, warbirds, bombers, and more using nothing more than bricks found in many common LEGO sets. More than just simple, generic recreations, the planes here are all scale models of their real-world counterparts.
How to Build Brick Airplanes opens with simpler designs, before working up to more detailed builds. This vivid, user-friendly, and fun title is sure to bring hours of joy and airborne wonder to LEGO fans across the globe, whether you're an aviation enthusiast, LEGO lover, or looking for a project to share with little ones of your own.
LEGO is the world's #1 toy company. The adults who grew up building LEGO City and Spaceports are now passing their old sets on to their children—and a new generation of LEGO builders has emerged, along with a rabid online community and celebrated custom builders.
Marketing Plan
Key Selling Points:
Lego is the world’s top-selling toy manufacturer, recently overtaking Mattel with $4 billion revenue in 2015.The author’s first book, How to Build Brick Cars, has sold six co-editions and is highly reviewed on Amazon and other retail outlets.The author is a LEGO master builder
Key Campaign Activity
Review copy push to brick enthusiasts, geek media, and aviation media
Pre-publication:
Pre-publication campaign to build anticipation of the reveal including:
Trade:
Review copy push to: School Library Journal, Publishers Weekly, Shelf Awareness, BooklistRetail:
Partner with Sales team to create a coordinated Sales and marketing effortConsumer:
Use Blackert’s connections to the brick community. Make sure to plan for international media contact shipping.Goodreads Giveaways in September.Publicity/Media:
Early review copies to aviation media: Air Force Magazine, Air & Space, Aviation History, Aviation Today, Aviation WeekReview copy push to top brick enthusiast outlets: Blocks Magazine, Brick Journal, The Brick Fan, Brick Shelf, Brick set, The Brick BloggerReview copy push to Youth media: Boys’ Life, Teen Ink, National Geographic, Kidsville NewsReview copy push to Geek media: Agents of Geek, All Geek to Me, Geek Lifestyle Examiner, Geek Magazine, Geek out!, Geek Culture, The Pop Geek, Geek and SundryAvailable Editions
| EDITION | Other Format |
| ISBN | 9780760361641 |
| PRICE | US$24.99 (USD) |
Available on NetGalley
| (PDF) |
