En Plein Air: Acrylic
Expert techniques and simple step-by-step projects for creating dynamic landscapes in the open air with acrylic
by Mark Mehaffey
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Pub Date 18 Dec 2018 | Archive Date 15 Jan 2019
Quarto Publishing Group – Walter Foster | Walter Foster Publishing
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Description
En Plein Air: Acrylic introduces beginning artists and fine-art lovers alike to the core concepts of painting on location. This hardworking guide features everything you'll need to get started, including expert tips on what to pack and how to maximize your time outdoors. You'll also learn how to choose a subject once you're on-site and then interpret it for a complex and pleasing composition.
Painting on location in the open air is a unique challenge, but with En Plein Air: Acrylic, you will learn to deal with the challenges of shadows and natural light and hone your skills in a fun, refreshing way. Perfect for artists looking to grow beyond the studio, this one-stop guide is an excellent resource for expanding upon the peace and joy that comes with painting.
Marketing Plan
Campaign Focus: Introduces beginning artists and fine-art enthusiasts to the core concepts of painting on location using acrylic paint.
Key Campaign Activity Target media outlets in arts, crafts, DIY
Promotion: Goodreads giveaway through Quarto NetGalley Pitch to art and craft magazines, websites, bloggers for review/giveaways, such Make: Magazine, Sketchbook Magazine, Creative Bloq, Cloth Paper Scissors, Craft Gossip, Craft Foxes, Artforum, Art in America, Artvoices Pitch series with En Plein Air: Watercolor
Available Editions
| EDITION | Other Format |
| ISBN | 9781633226104 |
| PRICE | US$19.99 (USD) |
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