Polymer Clay for Beginners
Inspiration, techniques, and simple step-by-step projects for making art with polymer clay
by Emily Chen
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Pub Date 19 Mar 2019 | Archive Date 9 Apr 2019
Quarto Publishing Group – Walter Foster | Walter Foster Publishing
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Description
Polymer Clay for Beginners introduces artists, art hobbyists, and polymer clay enthusiasts to the versatile, accessible polymer clay medium. Because polymer clay does not require the use of a kiln and needs only baking in the oven, it is an easy, approachable art form for even the most inexperienced artist to learn, as well as kids, families, teachers, and anyone else looking for a fun, boredom-busting hobby or craft.
Professional artist and owner of Cat Bear Express, Emily Chen, demonstrates how to make adorable animal figurines, flowers, cookies, cakes, beads, and more through easy step-by-step projects. Each project features colorful, styled photographs demonstrating how finished pieces can be used, displayed, and gifted. A comprehensive tools and materials section and detailed information on techniques, baking, and glazing guide artists in their quest to become polymer clay pros.
A modern approach to sculpture art, polymer clay is the perfect choice for beginners and crafting enthusiasts.
The Art Makers series is designed for beginning artists and arts-and-crafts enthusiasts who are interested in experiencing fun hands-on mediums, including embroidery and papier-mache.
Marketing Plan
Campaign Focus: The ultimate resource for anyone looking to make and create sculpture art with style and ease.
Key Campaign Activity Art media and academic pitches
Trade/Retail: Finished Advances
Consumer: Pitch to art media and trade outlets, such as Artforum, Artvoices, Make: Magazine, Creative Bloq, Artsy, Artists Magazine. Pitch to craft/jewelry media such as Cloth Paper Scissors, Bead & Button, DIY Network, Martha Stewart, Country Living, etc. Pitch for holiday gift guides (make your own presents) Pitch to youth/teen/family outlets such as Girls Life, Seventeen, Family Circle, etc as simple and safe crafts for kids. Netgalley. Video from author. Leverage any social contacts/social media of author. Pitch with Draw Cute Critters as series.
Available Editions
| EDITION | Other Format |
| ISBN | 9781633226326 |
| PRICE | US$19.99 (USD) |
| PAGES | 128 |
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