Made by James
The Honest Guide to Creativity and Logo Design
by James Martin;
This title was previously available on NetGalley and is now archived.
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Pub Date 25 Jan 2022 | Archive Date 11 Jan 2022
Quarto Publishing Group – Rockport Publishing | Rockport Publishers
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Description
*Winner of the 2021 American Graphic Design Award for Book Design from Graphic Design USA*
UK-based graphic designer James Martin shares his wealth of experience, information, and advice with one goal in mind: to help designers of all levels create better work and enjoy the process. James has designed hundreds of logos for a variety of top brands, and shares his unique creative process, from concept to sketches to final design. Learn how to create outstanding logos, craft and refine your creative process, build great relationships with clients, and become prolific and consistent.
Discover how James creates innovative, clever, and memorable logos with his own hands-on, step-by-step process that includes word mapping, rapid prototyping, and sketching ideas on paper. Learn how to become a visual storyteller by understanding the key factors of working with clients and making them a valued part of the process.
In addition to the important “hows” of logo design—techniques, ideas, and examples of creating logos and building brands—you will benefit from learning aspects of the business rarely discussed: how to become more disciplined, how to see failures as valuable experiences, and ways to avoid burnout.
James shows that design isn’t just about creating images; it’s about building trusting relationships with clients, finding inspiration and using it effectively, and sharing ideas and becoming part of a community.
Made by James also includes:
- Annotated case studies that follow designs from concept to completion
- The advantages of a hands-on, human approach to design
- The value of personal and career growth, and how to enjoy the journey of improvement
- Effective work habits that can make you more efficient, productive, and satisfied
Learn how to harness your passion and become the designer you’ve always wanted to be.
Available Editions
| EDITION | Other Format |
| ISBN | 9780760371497 |
| PRICE | US$40.00 (USD) |
| PAGES | 224 |
Available on NetGalley
Featured Reviews
Anya D, Reviewer
I'm currently studying web and graphic design and this book Made by James is right down my alley. I love the casual tone and approach. James gives great tips and is allover very encouraging and positive, which I enjoyed and which motivated me to work on some more of my personal projects for my portfolio.
I can highly recommend this to any beginner or intermediate graphic designer. You'll get some great examples and a range of different approaches to try out.
Thank you Netgalley for providing me with a free copy in exchange for an honest review! I devoured this in a couple of days :) and I really want to get my hands on a hardcopy once it's been released.
jc C, Educator
Made by James is the perfect book for anyone studying Logo design, marketing or graphic Design in general. It is bursting with creativity, examples, inspiring ideas, and tips and tricks. There are a variety of different examples and approaches to try that will help you identify your own personal style. It is a really interesting book with a casual and easy style. The author shares his own methods such as word mapping, rapid prototyping, and sketching ideas on paper. But he also includes valuable information on building a relationship with your clients, becoming more disciplined, and dealing with failure. Overall a very good and informative guide book.
Reviewer 515830
James Martin wrote Made by James and filled it with all the information you wished you mentor or someone you look up to disclose to you. A gatekeeper he is not, James Martin believes everyone is unique in their own way, so there's no need to give mystic replies to very common questions, Martin tells it as he has experienced it and that is useful and refreshing. Even if you are not a logo designer, I recommend this book to anyone who is in any creative field and it will be helpful to any other field as well. The processes that, the doubts, the questions on how to price, how to nurture relationships with your clients, that's essential for any job type. I didn't know about Made by James, but James Martin seems like a friend that will keep it 100 with you and that's appreciated, I'm a fan!
Flora F, Reviewer
Learn the art and business of logo designing from James Martin who has been designing logos for the past 15 years. I liked how he broke down step by step the process he takes in coming up with a logo, using as examples several of the actual designs he has done .
He doesn't tell you just how to deal with clients but also how to handle the mental ups and downs as an artist.
A nice little book for the aspiring logo designer.
Samantha S, Reviewer
UK-based graphic designer James Martin shares his unique creative process: concept to sketches to the final design. He also gives advice on delivery times and pricing and how to deal with clients. Also explained are terms used by the design industry and also a section on logo case studies that he has designed.
Overall it's an interesting book to see this designer's work and his processes. Much of the work looks like it is completed by hand rather than using computer programs.
I received this book from Netgalley in return for an honest review.
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