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book cover for Using Semiotics in Marketing

Using Semiotics in Marketing

How to Achieve Consumer Insight for Brand Growth and Profits

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Pub Date 3 Mar 2023 | Archive Date 3 Jun 2023

Kogan Page Ltd | Kogan Page

Business, Leadership, Finance

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Description

Market research analysts and consultants, consumer insight managers, brand strategists, marketing strategists, students of market research, students on marketing communications and advertising modules

Market research analysts and consultants, consumer insight managers, brand strategists, marketing strategists, students of market research, students on marketing communications and advertising modules

Available Editions

EDITION Other Format
ISBN 9781398607644
PRICE £32.99 (GBP)
PAGES 288

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Additional Information