The Low-FODMAP 6-Week Plan and Cookbook
A Step-by-Step Program of Recipes and Meal Plans. Alleviate IBS and Digestive Discomfort!
by Suzanne Perazzini
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Pub Date 13 Feb 2018 | Archive Date 2 Apr 2018
Quarto Publishing Group – Fair Winds Press | Fair Winds Press
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Description
--Kate Scarlata, R.D.N., author of The Complete Idiot's Guide to Eating Well With IBS
Irritable Bowel Syndrome (IBS) is at epidemic levels. Moreover, it is a debilitating condition that leaves its sufferers unable to enjoy many of the normal activities of life. However, the Low-FODMAP diet is promising real relief to those who suffer from IBS and other related digestive disorders. In-depth research studies have proven that the diet dramatically decreases the symptoms in 75% of IBS sufferers. The Low-FODMAP 6-Week Plan & Cookbook gives readers a step-by-step plan for integrating the Low-FODMAP diet as well as lifestyle changes which will support maintaining the diet successfully over the long-term. Each week will include worksheets, meal plans and associated recipes and diary pages to track symptoms and successfully identify trigger foods. You may just find that you are eating more deliciously than ever with recipes such as: Banana Pancakes with Cinnamon Ricotta and Kiwi, Tomato, Leek, and Turkey Bruschetta, Chocolate and Orange Polenta Cake, Chicken and Walnut Coleslaw, Steak and Mashed Potato with Chimichurri Sauce, Lemon and Parsley-Crusted Salmon, Chicken Cacciatore, Lamb Stir-Fry, Pizza Muffins and Three-Cheese Spanish Tortillas.
Marketing Plan
Campaign Focus:
For those suffering from IBS, The Low-FODMAP 6-Week Plan and Cookbook is not only a cookbook, it’s a one-stop guide that helps readers truly understand and integrate the Low-Fodmap diet into their lifestyle.
Key Selling Points:
Author’s nutritional coaching site has been featured on NBC, CBS, FOX, Boston Globe and the Miami Herald
Over 100 recipes
Step-by-step six-week plan with worksheets, meal plans, recipes, and food diary pages
Key Campaign Activity
Longlead feature pitch to top health, food & lifestyle magazines
Prepub Amazon targeted ad campaign
Feature pitch to top health and lifestyle websites
Pre-publication: Pre-order campaign promotion on author’s social verticals (umv: tk), Goodreads giveaway
Trade: Review copies to Library Journal, Publishers Weekly
Retail: eGalley available via NetGalley
Consumer: Amazon targeted ad campaign
Publicity/Media:
Review copy push to targeted food, health and lifestyle online publications, including Clean Eating; CNN Health; Cooking Light; DrOz.com; Everyday Health; Fox News; Heath.com; Men’s Health; Organic Life; Natural Health; Prevention; Reader’s Digest; Shape; USA Today; USNews-Health, Woman’s Health
Feature pitch to targeted health editors at national dailies, Chicago Tribune, Los Angeles Times, Miami Herald, New York Times, Washington Post
Promotional outreach to top food and health blogs, including FOX News Health; goop; Live Energized; Mindbodygreen; Naturally Ella; Oprah.com; Pop Sugar; Refinery29; Rodale’s Organic Life; SheKnows; Tasting Table; Well+Good; Women’s Fitness; Yahoo Food/Health
Available Editions
| EDITION | Other Format |
| ISBN | 9781592337897 |
| PRICE | US$24.99 (USD) |
| PAGES | 224 |
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