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Power in Numbers

The Rebel Women of Mathematics

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Pub Date 8 May 2018 | Archive Date 11 Apr 2018


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Description

From rocket scientists to code breakers, discover the incredibly inspiring stories of more than 30 women who fought through the obstacles, shattered the stereotypes, and embraced their STEM passions.

Prepare to be inspired. With more than 200 photos and original interviews with several of the amazing women covered, Power in Numbers: The Rebel Women of Mathematics is a full-color volume that takes aim at the forgotten influence of women on the development of mathematics over the last two millennia.

Each biography reveals the amazing life of a different female mathematician, from her childhood and early influences, to the obstacles she faced and the great achievements she made in spite of them. Learn how:
  • After her father terminated her math lessons, Sofia Kovalevskaya snuck algebra books into her bed to read at night.
  • Emmy Noether became an invaluable resource to Albert Einstein while she was in the Navy.
  • Native American rocket scientist Mary Golda Ross developed designs for fighter jets and missiles in a top-secret unit.
  • Katherine Johnson’s life-or-death calculations at NASA meant that astronauts such as Alan Shepard and John Glenn made it home alive.
  • Shakuntala Devi multiplied massive numbers in her head so her family could eat at night.
  • Pamela Harris proved her school counselors wrong when they told her she would only succeed as a bilinguial secretary.
  • Carla Cotwright-Williams began her life in the dangerous streets of South-Central Los Angeles before skyrocketing to a powerful career with the Department of Defense in Washington DC.
One thing uniting these women’s stories is that at some point on their journeys, someone believed in them; someone made them think the impossible was perhaps not so impossible.

May their stories empower the next generation of STEM rebels to continue advancing mathematical theory, bringing awareness to the field, and increasing our Power in Numbers.
From rocket scientists to code breakers, discover the incredibly inspiring stories of more than 30 women who fought through the obstacles, shattered the stereotypes, and embraced their STEM passions.

...

Marketing Plan

Campaign Focus:
 
Part of the Everything Is Mathematical series, The Women of Mathematics is a fascinating, illustrated book on the lives of female mathematicians.
 
Key Selling Points:

  • A top science bestseller is Women in Science (Chronicle, 2016) with more than 2,000 weekly sales (per Bookscan), suggesting a strong interest in illustrated, inspiring stories of female scientists and mathematicians as parents and educators continue their attempts to get women interested in STEAM fields.
  • The series editor is well versed the in the subject and has a very strong social media following, with more than 700,000 subscribers and over 210 million views of his YouTube channel (https://www.youtube.com/user/patrickJMT) since its establishment in 2007
  • The recently opened National Museum of Mathematics (MoMath) provides an excellent platform for cross-promotion and a great special sales opportunity.

 
Key Campaign Activity
Publicity focus on Women’s interest and Mathematic outlets
Target traditional trade outlets
 
Trade:

  • Series pitch to: Library Journal, Publishers Weekly, Shelf Awareness, Booklist, Bookriot, NY Times, Wall Street Journal and NPR.

 
Consumer:

  • Outreach to Women’s Interest and Mathematic outlets
  • GoodReads Giveaway close to publication

 
Publicity/Media:

  • Targeted pitches to Women’s Interest outlets: Good Housekeeping, Family Circle, Woman’s Day, O, Redbook, Real Simple, Harper’s Bazaar
  • Targeted pitches to Mathematic outlets: Scholastic DynaMath, American Scientist, Mathematics Teacher, The American Mathematical Monthly, American Journal of Mathematics, The Big Questions

Campaign Focus:
 
Part of the Everything Is Mathematical series, The Women of Mathematics is a fascinating, illustrated book on the lives of female mathematicians.
 
Key Selling Points:

  • A top science...

Available Editions

EDITION Other Format
ISBN 9781631064852
PRICE US$28.00 (USD)

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