Kids, Sex & Screens

Kids, Sex & Screens is Dr. Jillian Roberts' primer for parents that know they need to speak with their children about sexualized media, but don't know where to start.

Our kids are being exposed to sexual content at a younger and younger age, whether through the Internet, advertisements, or interactions with their peers. When children are exposed to this sexual information without context, or images of a graphic nature, they can experience lasting psychological effects with deep-seated ramifications. 

Kids, Sex & Screens explains in easy-to-understand language what exactly the psychological effects of that exposure can look like, and offers parents the tools and expert advice on how to handle it appropriately. Weaving eye-opening accounts from her own counseling practice with up-to-date psychological science, Dr. Jillian Roberts gives a full-fledged accounting of our sexualized society. Dr. Roberts pairs this explanation with advice and concrete actions that parents of both girls and boys desperately need. 

Writing with warmth and authority, Dr. Roberts has an important message for parents: you can mitigate the risks your child faces navigating a sensational and sometimes disturbing world so that they grow up healthy and strong. Using her "7-Point Compass" as a navigational tool, Kids, Sex & Screens helps parents make sure their sons and daughters mature in a manner that is age-appropriate in a "mature content" world.

Campaign Focus: •            Addresses the growing concern of parents about their childrens’ well-being and safety in a sexualized culture, and provides concrete guidance on how to speak with children. •            Features the author’s framework of “the 7-Point Compass” to help parents and children keep on track amidst all the influences around them, and provides parents with sample "dialogues" to use with their children to foster better communication.   Key Campaign Activity •            Pitch author for television, radio, online and magazine interviews •            Long lead outreach to parenting, women’s and lifestyle media    Pre-publication: •            Long lead media outreach targeting parenting, women’s and lifestyle media •            Pre-order promotion on author’s social platforms •            Press release •            Finished book mailing to top mommy bloggers and industry influencers   Trade: •            Submit for review in Publishers Weekly, Shelf Awareness, Booklist and Foreword Reviews •            Pitch for Publishers Weekly Call for Info: Parenting Titles   Consumer: •            Consider promoted ad campaign for Facebook and Instagram •            Goodreads giveaway   Publicity/Media: •            Magazines: Real Simple, Good Housekeeping, Woman’s Day, Parade, Women’s World, Health, Women’s Health, Shape, First for Women, redbook, Women & Health, Time, Newsweek, Cosmopolitan, Parents, Family Circle, Fit Pregnancy and Baby, Prevention, Everyday Health •            Online: all online editors for magazines above, Well + Good, MindBodyGreen, The Bump, Babble, Bustle, Buzzfeed, Café Mom, Feministing, Mommyish •            TV and Radio: The Doctors, Dr. Oz, The Doctors Radio, NPR Health, Talk Healthy Today