This book was so interesting and was super helpful, especially because I am personally trying to grow my following and I learned a lot of tips and tricks.

Digital Marketing strategic planning is always evolving, and this latest edition will give digital strategists excellent tools to aid in their plans. If you are a digital strategist or hope to take up this as a profession, this book will aid across the board.

Awesome and informative book! I'm still half way through but it has been pretty helpful so far. I'm a content creator and a blogger and I love reading about digital marketing. This book is mostly texts a few charts. I received a free digital copy of this book from NetGalley in exchange for my honest review

Understanding Digital Marketing has been around for five editions. Five!!! Damian Ryan has brought together a group of experts that will teach you everything you NEED to know about marketing in today's world. Because of CoVid 19 the business model and the way people interact with media has changed a lot. Gone are the old ways of reaching people. There are so many choices today. How can you reach the people who would love what you have? This book will be your marketing bible.