Immunity Strong
Boost Your Natural Healing Power and Live to 100
by Robert G. Lahita
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Pub Date 5 Jan 2022 | Archive Date 11 Nov 2022
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Description
There is a biological force within the body that wants you to live to old age. While conventionally this force is known in medicine as the immune system, Dr. Bob calls it: “The Biological Soul.”
The Biological Soul is designed to protect you and allow you to live a healthy life. This force is tangible, measurable, lives within the physical body and determines our age and wellbeing through life. It is physical and complex and, in many ways, spiritual. It is affected by life’s stresses, by diets, and by overall health and though not immortal; it both shapes your life and your life shapes it.
IMMUNITY STRONG walks readers through how the immune system works, what makes it implode or keeps it safe and what modern science reveals about how it connects to every part of the body to keep it alive—as the seat of our “Biological Soul.” Written in Dr. Bob’s trade-mark down-to earth style, the book explains that the normal immune system functions like a police department protecting the body from harm. While as a nation we have recently been focused on the effects of infections, the book reveals that it is important to note that disorders of immunity are at the root of most diseases that shorten or impact our lives. From chronic pain and fatigue syndromes, heart disease and clogged arteries and even the ability to recognize and destroy cancer, to multiple sclerosis, lupus, celiac disease, rheumatoid arthritis and autoimmune disorders are all linked to one or another glitch in the immune system.
The purpose of this book is to provide significant information on the incredible complexity of the immune system and how the integration of spiritual, scientific, and emotional values can enhance health. It is Dr. Bob’s hope that readers will find a new appreciation of the miracle that is the physical body and to understand the potential within our Biological Soul to promote longevity and overall happiness to life.
IMMUNITY STRONG: Boost Your Body's Natural Healing Power and Live to 100 is a must-read for anyone wishing to nurture and enhance their health.
A Note From the Publisher
35,000 Announced 1st Print
CATEGORY: HEALTH & FITNESS / Diseases / Immune & Autoimmune / Alternate Therapies / Healing / Healthy Living
AUDIENCE: ANYONE who wants to feel better and live to be 100 years old! And Caregivers & Health Practitioners.
WHY-TO-BUY:
MIND—BODY CONNECTION BOOK: Lahita explores the idea of the “Biological Soul” and improving immunity through natural and alternative methods and medicines. The purpose of the book is to provide significant information on the incredible complexity of the immune system and how the integration of spiritual, scientific, and emotional values can enhance health.
AUTHORITATIVE: Robert Lahita has spent his entire career studying the immune system. He was present as researchers made some of the earliest discoveries about how immunity works. He has been on the frontlines of research during the Aids epidemic, Ebola, Zika and has written over 150 scientific publications in the field of autoimmunity. An internationally renowned specialist in the wide variety of immune diseases, he has seen thousands of patients, heard their stories, and diagnosed their symptoms.
TIMELY: The world has become MUCH MUCH MUCH more focused on individual immune systems and healthy living in the past year during the time of Covid-19; and people need to kick-start healthy habits after being confined indoors for so long. With the unprecedented outbreak of the COVID-19 pandemic, it has never been more imperative for every person to understand of how the immune system works, how it can break down, and what you can do to support it so that you can survive and thrive and live a long life.
FUN(?) FACT(S):
Having a fever and inflammation can be unpleasant, but they’re actually GOOD signs that your body is doing its job. Fever releases white blood cells, increases metabolism, and stops certain organisms from multiplying.
Laughter releases dopamine and other feel-good chemicals in the brain, all of which can help decrease stress, which will help your immune system.
The immune system is a complex fighting system powered by five liters of blood and lymph. Lymph is a clear and colorless liquid that passes throughout the tissues of the body. Together, these two fluids transport all the elements of the immune system so they can do their jobs.
Autoimmune diseases affect mostly women > Approximately 5 to 8 percent of the U.S. population has an autoimmune disease — about 78 percent of these people are women.
INFLUENCERS who will support Dr Lahita & promote the book through media platforms
Anthony Fauci MD, Director NIAID of NIH
Bishop John Spong, Episcopal Bishop Emeritus of Newark, NJ
Megan Kelly, Former Anchor, Fox News
Bill Hemmer, Host, “Bill Hemmer Reports,” and Chief Anchor, Fox News
Neil Cavuto, Host, “Your World with Neil Cavuto,” and Anchor, Fox Business News
Maria Bartiromo, Host, “Mornings with Maria,” Fox Business
Mary Ann Legato, Columbia Professor and President of Society for Gender Medicine
Ruth Westheimer
Cindy Adams, Gossip Columnist, New York Post
James Cardinal Tobin, Roman Catholic Archbishop of Newark, NJ
Elizabeth MacDonald, Host, “The Evening Edit with Elizabeth MacDonald,” Fox Business
Rick Fowler, Host, WMAL-Radio Washington DC
John Bachman, Host, “Newsmax Now,” Newsmax
Organizations which will promote the book to their members:
National Society of Clinical Rheumatologists
NJ Medical History Society (President elect) o American College of Rheumatology
Clinical Immunology Society o American Society of Lab Immunologists
Physician Scientific Society of NYC
American College of Physicians
Royal College of Physicians (UK)
Rutgers University (faculty)
New York Medical College (faculty)
Mount Sinai Medical School (alumnus)
Cornell University (alumnus)
Jefferson Medical College
Thomas Jefferson University
St Peter’s University
Saint Benedict’s Prep School
Advance Praise
Praise for IMMUNITY STRONG: Boost Your Natural Healing Power and Live to 100 by Robert "DR. BOB" G. Lahita, M.D., Ph.D.
"In clear, easily accessible language, Doctor Bob has taken us on a wonderfully comprehensive journey through the biology he has spent his life investigating. His view of how the immune system works to maintain our health as well as the havoc it can wreak when it mistakenly responds in dangerous ways to endanger our lives is compelling. Most important, perhaps, is his explanation of how our brain functions to govern immunity: he calls the interrelationship the “immunological soul” and explains the value of courage and hope in fighting disease. A must read for all patients, but particularly those who struggle with autoimmune maladies for a substantial part of their lives." — Marianne J. Legato, M.D., Ph.D., Emerita Professor of Clinical Medicine, Columbia University AND Adjunct Professor, Johns Hopkins University
“A delightfully written compilation of the latest concepts in immunology, with sound and thoughtful information about what is known and what is unknown. It should be read by anyone wishing to know the foundation for many of the recommendations for our better health, which is so critical nowadays.“ — Richard Bucala, M.D., Ph.D., Chief, Rheumatology, Allergy & Immunology, Yale University
Marketing Plan
HUMANIX BOOKS GLOBAL MARKETING PLAN > IMMUNITY STRONG by Robert G. Lahita, M.D., Ph.D.
$100K+ CAMPAIGN w/ dedicated author publicist
NewsmaxTV will feature interviews w/ Lahita October 2021 – January 2022
Newsmax Magazine will feature book/author October 2021 issue
NewsMax Media Monthly Health Newsletters Features & Advertising:
Chauncey Crandall's Heart Health Report
Blaylock’s Wellness Report
Health Radar
David Brownstein’s Natural Way to Health
Publicity Mailings > Mainstream, Health & Fitness, Conservative & Religious media outlets, including GMA, TODAY, FOX, BBC, CNN, and MSNBC
Author Tour Cities > tk
NEWSMAX TV https://www.newsmaxtv.com/shows
GREG KELLY REPORTS https://www.newsmaxtv.com/Shows/Greg-Kelly-Reports
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Saturdays 11am ET
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Weekdays 6:30am ET
AMERICAN AGENDA w/ Bob Sellers https://www.newsmaxtv.com/Shows/American-Agenda
Weekdays 2pm ET
NATIONAL REPORT w/ Sean Kraisman & Emma Rachenberg https://www.newsmaxtv.com/Shows/National-Report
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Saturdays 5:30pm ET
ROB CARSON’S WHAT IN THE WORLD? https://www.newsmaxtv.com/Shows/Rob-Carsons-What-In-The-World
Saturdays 5pm ET & Sundays 2pm ET
INCOME GENERATION w/ David Scranton https://www.newsmaxtv.com/Shows/Income-Generation
Sundays 10am ET
CONVERSATIONS WITH NANCY BRINKER https://www.newsmaxtv.com/Shows/Conversations-with-Nancy-Brinker
THE HOWIE CAR SHOW
NATIONAL TV, RADIO, PRINT & ONLINE ADVERTISING CAMPAIGN > starting week of 10/26/2021
NewsmaxTV https://www.newsmaxtv.com/
Bookumentary 30-min 75M homes
John Bachman NOW .30 sec ad 75M homes
Newsmax Magazine & Newsletters
1 & 2 page Ads – 150K circ monthly
Q&A Feature – 150K circ monthly
Renewal mailings – 50K circ monthly
Newsmax Health Newsletter Trial Offer Insert – 50K circ monthly
Polybag Self Mailer – 150K circ monthly
Self-Mailer Bind-In – 150K circ monthly
NewsMax Social Media
Texts – 9M names
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Feed Network – 1.5B impressions monthly
EVERY MONTH, MORE THAN 35 MILLION AMERICANS WATCH, READ & LISTEN TO NEWSMAX!
NEWSMAXTV is carried in more than 75 million U.S. cable homes & is available through more than 150 million devices, smart TV’s & smart phones.
Newsmax.com has approximately 10 million unique visitors.
NEWSMAX MAGAZINE & NEWSLETTERS in Health & Finance have a monthly readership of over 750,000 subscribers in both print & digital formats.
NEWSMAX EMAILS & TEXTS number 10+ million for opt-in subscriptions to breaking news alerts, health, money and more than 7+ segmented lists based on demographics, interests and lifestyle.
Available Editions
| EDITION | Other Format |
| ISBN | 9781630061951 |
| PRICE | US$24.99 (USD) |
| PAGES | 250 |
Links
- Dr Robert G. Lahita Website
- Dr Robert G. Lahita Twitter
- Dr Robert G. Lahita Twitter #2
- Dr Robert G. Lahita Facebook
- St. Joseph’s University Medical Center Dr. Bob Profile
- Humanix Books Website
- Humanix Books Twitter
- Humanix Books Facebook
- Humanix Books Instagram
- Humanix Books Youtube
- Humanix Books Linkedin
- Dr Robert G. Lahita Linkedin
Available on NetGalley
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