
Sticking to My Story
The Alchemy of Storytelling for Startups
by Donna Griffit
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Pub Date 17 Feb 2023 | Archive Date 27 May 2023
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Description
It is the dream of every founder. You are standing in front of a group of investors pitching your startup while they shower you with money and praise.
The reality, unfortunately, is vastly different as most founders fail to raise capital from venture capital firms or angel investors. A lot of this is down to an underwhelming pitch in a crowded sea of startups.
Now imagine having an unfair advantage. What if you had the tools and knowledge to create a pitch that is both compelling, motivating and, most importantly, gets results?
That is where Donna Griffit’s book ‘Sticking to My Story: The Alchemy of Storytelling for Startups’ comes in.
Tim Draper called this book the new bible for startup founders for a reason. It’s the A-Z recipe for how to create a powerful pitch deck with all the right ingredients. Filled with helpful tips and fascinating stories of what worked and what failed abysmally, peppered with insightful quotes from some of the biggest names in Silicon Valley.
The book will take you step by step through:
- What investors talk about after you leave
- The 10 biggest mistakes startup founders make
- What must be in a pitch deck
- Fundraising silicon valley style
- And most importantly, how to craft your own story-led pitch deck that gets results
Donna’s sincere belief is that everyone has a story that is unique and compelling. There are no boring stories – there are merely layers and stacks of information piled up, obscuring the beauty of the story. Let Donna help peel the layers away and let you polish your stories until it “shines like the top of the Chrysler building”.
Donna Griffit is uniquely positioned to help you with this. She is a gifted Corporate Storyteller that has worked globally for over 16 years with Fortune 500 companies, Start-Ups and investors in a wide variety of industries. She has consulted and trained clients in over 30 countries, helping them create, edit and deliver verbal and written presentations, pitches and messages. Donna has the ability to magically spin raw data into compelling stories that captivate audiences and drive results. Through her guidance, clients have raised over a billion dollars.
Stewart Butterfield, CEO of Slack, said: “If there’s one piece of advice I could go back to give myself, it is concentrating on that storytelling part, on the convincing people. If can’t do that, it doesn’t matter how good the product is, it doesn’t matter how good the idea was for the market, or what happens in the external factors; you don’t have the people believing.”
So take the advice of the founder of one of the biggest startups in Silicon Valley, and craft your own story today.
Advance Praise
Amazon Customer Reviews
Dan Szt
5.0 out of 5 stars In a word, this book is generous.
Reviewed in the United States on March 23, 2023
Verified Purchase
Donna's engaging storytelling style makes this book an invaluable resource which includes an actionable roadmap for any new business or startup looking to build their best origin story and hook potential investors for funding, winning clients, and building partnerships.
Rather than filling its pages with empty words and generic advice, Donna combines concrete examples, lists of questions investors are likely to ask, and defines exactly how to build the best ‘elevator pitch’ to sell your brand. The book is filled with step by step instructions that are easy to understand and follow, and Donna's storytelling skills make it an effortless read.
But this book is more than just a roadmap - it's a guide on how to focus on what's important. This vibrant, storytelling alchemist helps empower the reader to incorporate their passion into their pitch while clearing away unnecessary details, sticking to what investors and partners need to know, and what they don’t want to know. In other words, helping the reader get out of their own way.
Most consultants aren't quite so generous when sharing their personal IP. But that’s not Donna. Full disclosure, I’ve known Donna for over a decade. We have worked on a project or two together and I’ve been coached by Donna myself. So, I know first hand just how powerful and effective her storytelling style is and how audiences light up and sit up to take notes every time she speaks.
This book is a must-read for anyone who wants to learn how to sell their company or build their brand.
Evyatar
5.0 out of 5 stars Excellent book for anyone who raise money from VCs and Angeles
Reviewed in the United States on March 3, 2023
Verified Purchase
Sticking to My Story: The Alchemy of Storytelling for Startups” is a book that delivers a fresh perspective on storytelling for startups. The book, written by Donna Griffit, is a must-read for entrepreneurs who want to connect with their audience on a deeper level and make their businesses stand out.
Donna presents the idea that the success of a startup lies in the art of storytelling. She emphasizes the importance of crafting a compelling narrative that resonates with the target audience. Donna discusses various techniques and strategies that entrepreneurs can use to tell their stories in a way that captivates and inspires.
One of the strengths of the book is its clarity and simplicity. Donna uses straightforward language that is easy to understand, even for those who are not familiar with the startup world. She also provides plenty of real-world examples that illustrate her points effectively.
Another strength of the book is its practicality. Donna not only explains why storytelling is imperative for startups but also provides a step-by-step guide on how to create an engaging narrative. She emphasizes the importance of being authentic, understanding the audience, and creating a story that resonates emotionally.
Overall, “Sticking to My Story: The Alchemy of Storytelling for Startups” is an insightful and practical book that can help entrepreneurs unlock the power of storytelling. It is a valuable resource for anyone looking to differentiate their startup from the competition and build a loyal following. Highly recommended!
Available Editions
ISBN | 9781991197313 |
PRICE | US$6.99 (USD) |
PAGES | 212 |