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book cover for The Business Side of Show Business

The Business Side of Show Business

How to Make a Living Onstage

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Pub Date 9 Dec 2025 | Archive Date 13 Mar 2026

Collective Ink Limited | Business Books


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Description

The Business Side of Show Business: How to Make a Living Onstage is the ultimate guide for performers who want to turn their passion into a sustainable career. Written by Caroline Ravn, an accomplished magician, emcee, and 5x TEDx speaker, this book offers a comprehensive roadmap for anyone looking to make a living in the performing arts - regardless of their niche. Caroline wrote this book to demystify the business side of show business, offering practical, actionable strategies to help entertainers build profitable careers on their own terms. Packed with insights from her journey, Caroline dives into the critical aspects of running a business, including marketing, networking, pricing, and client relationships. From understanding the financial nuances of a performance career to mastering negotiation and booking strategies, The Business Side of Show Business addresses the questions many performers have but rarely find answers to. It’s everything she wishes she knew when she got started. Although written by a magician, this book is designed for every kind of performer or stage personality - from magicians to musicians, comedians to dancers - who dream of stepping into the spotlight and making a sustainable income doing what they love. With Caroline’s guidance, readers will learn how to thrive as artists, entrepreneurs, and entertainers, building a career that marries passion with profit.

The Business Side of Show Business: How to Make a Living Onstage is the ultimate guide for performers who want to turn their passion into a sustainable career. Written by Caroline Ravn, an...


Advance Praise

“This book is fantastic! It's a must for any performer looking for a way into the live performing arts industry. Though focused towards the magical end of that area, all can take away something of value. If you're a single act or even a multiplayer crew, this book can be utilized to build a clear strong plan for your career. A must-read for the beginner, and a great tool for a seasoned pro looking to improve their game. With simple truths, Caroline has organized a foundation we all should stand on. Its timing couldn't be better, with discussion on the modern performer, social media, in the age of screen time. If you got something they wanna see, of course! This book is your path through the fog!” – Nicholas J Kita, Magician



“I've been a magician for 18 years and professionally for 4 years. I have read many books on business, magic/business, marketing, branding, and other related topics. Caroline wrote a complete compendium of what you need to start earning and thriving doing magic as a job. This book has tons of great lessons, and I love the bit-size structure trying to cover all the small details required to start a magic business. What I value the most about this book is the raw honesty of it from actual numbers and practical advice that Caroline uses for her business. Thanks for creating such an honest and comprehensive guide!” – Thomas Dixon, Magician



“This book is a great primer not only for magicians but also for anyone who wants to be paid for being onstage in front of an audience. I found that it applied so well to my career as a public speaker — I especially liked the chapters on "How to Book Gigs" and "Social Media," which is where most people really struggle in their performing careers. It's full of great, practical, step-by-step advice on how to manage your career from the starting line to the stage in the modern era. Easy to read, with easy-to-understand lessons, from one of the great magicians of our time. Highly recommended!” – Malcolm Larri, Public Speaker and Coach



“If you only get one book this year to help elevate your progress in the business of magic - this is that book!” – Daniel Bowler, Magician



“Caroline is one of the busiest performers in the world. This book shows you exactly how she did it. You’d be wise to stop practicing your dribble pass and study this book if you ever plan on going pro.” – Nathan Wilson, Magician, comedian, & consultant


“This book is fantastic! It's a must for any performer looking for a way into the live performing arts industry. Though focused towards the magical end of that area, all can take away something of...


Available Editions

EDITION Paperback
ISBN 9781803419596
PRICE £11.99 (GBP)
PAGES 160

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