The mash-ter returns

40 new recipes from the TikTok sensation and OG baked potato man.

***Spudtacular whatever the weather***

With an army of social media followers and a lavish pink Mohican, Spud Man aka Ben Newman, has turned the baked potato into an artform – and he’s only too happy to teach those of us who can’t make the potato pilgrimage to his van the secret of a good spud. We're talking next-level baked potato mastery here.

Following the ‘spudtacular’ success of his cult first Spudbook, he returns with 40 piping hot seasonal recipes inspired by events, holidays and celebrations.

Whether you're a seasoned SpudFan or a curious newbie, this book will have you baking up a storm.

Spud Man's Spudtacular Baked Potato Cookbook was:

• An instant Top 10 UK bestseller
• Shortlisted for Lifestyle & Illustrated Book of the Year at The British Book Awards 2025