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As a little girl, Scarlett knows nothing about normal life.
Subjected to constant sexual abuse at the hands of her father, she cannot see a way to escape. Until one day things go from bad to worse.
Walking home from school, Scarlett is befriended by a young man called Ed, who tells her that a friend of his is keen to meet her. Scarlett eventually agrees, and Ed takes her to his house.
But there is no friend waiting for them.
As her life is torn apart by a vicious grooming gang, Scarlett begins to believe this is just how her world should be. In her darkest hour, will she find the courage to confront her abusers and seek justice?
This is the heart-breaking story of a destroyed childhood and how our past must not shape our future.
Bespoke National and Regional print adverts across the Reach portfolio, beginning two weeks pre-publication and running for 6 weeks. Placements include Daily Mirror, Daily Express, and Daily Star, OK! Magazine, New, Notebook and S Magazine, with a total reach of 19 million,
High-impact digital advertising with MPUs, leaderboard, and billboard placements on sites such as OK! magazine, Mirror Online, and Express.co.uk
Social media advertising across Facebook, Instagram, and the Facebook Audience Network.