Most self-help books leave you thinking. Start With What If gets you moving—this week.

Through 52 weekly What If questions and the simple three-step What If Rule (Pause. Question. Go.), you'll learn to create better perspectives and options in real time. Not someday. Not after you finish the whole book. Starting with Week One.

This isn't about massive life overhauls or complicated systems. It's about asking one powerful question each week that shifts how you see a situation—then taking one meaningful action that changes what happens next.

* What if this week, you let go of comparing yourself to others? 

* What if you said no to something you'd usually say yes to? 

* What if you caught yourself blaming and let it go? 

Each question meets you where you are. Some will challenge you. Some will surprise you. A few might annoy you (those are usually the ones worth sitting with). But each one gives you something you can act on immediately.

Readers who enjoy the practical, behavior-driven insights of books like The Let Them Theory or Atomic Habits will appreciate Start With What If’s action-first approach—a simple way to move from reflection to real-world change.

Here's what you'll discover:

• How to turn everyday moments into momentum

• How to break patterns that have held you back for years

• How to build the kind of self-trust that makes future changes easier

Whether you're leading a team, raising a family, navigating a career shift, or simply ready to live with more clarity and confidence, this book shows you how small, intentional questions create lasting change—one week at a time.

Doug Fleener went from a broke, out-of-work drug addict to building a life he never thought possible—including becoming director of retail for Bose Corporation, CEO of a national company, and creating meaningful relationships that matter. 

His approach is grounded in decades of coaching, real-life transformation, and the belief that you can always create better perspectives and options—no matter where you're starting from.

One question. One week. One action.  Real change starts now. 

Available in paperback and eBook on January 6, 2026.